The #LITTERFREEWAIKIKI campaign with Collections of Waikiki is the perfect example of when community work meets social media. Coordinating a beach clean up is more complicated than most people realize. From liability insurance to marketing and outreach, it's a production. As a social media strategy for Collections of Waikiki, we've reduced the overhead to make a bigger community impact among the individuals. Prize incentives, social media posts, and an overall branded message is the heart beat of the campaign.
You've done good, and should be awarded, enter our #LitterFreeWaikiki contest by posting a photo of your beach clean up efforts and you will be entered to win a $100+ value prize.